Story Telling

Everybody likes to be a protagonist. Let your customer be the protagonist in your story.

Most common mistakes

  • self-celebratory content
  • over extended explanatory wording
  • unclear benefits
  • vague reason why

Some of our works

Arancini Art Story Telling
About the project

Analysis of main competitors message, style and tone + market evaluation + definition of a comprehensive copy strategy to be applied orizontally and vertically on both ditigal and traditional marketing tools including but not limited to Social Media, Website, EMDs and Packaging,

Year
2020 - 2021
Client
Arancini Art
Role
Copy strategy
Osteria Italiana Story Telling
About the project

Analysis of main competitors message, style and tone + market evaluation + definition of a comprehensive copy strategy to be applied orizontally and vertically on both ditigal and traditional marketing tools including but not limited to Social Media, Website, EMDs and Packaging,

Year
2020
Client
Panormus
Role
Copy strategy
Puopolo Artisan Salumi Story Telling
About the project

Analysis of main competitors message, style and tone + market evaluation + definition of a comprehensive copy strategy to be applied orizontally and vertically on both ditigal and traditional marketing tools including but not limited to Social Media, Website, EMDs and Packaging,

Year
2019 - 2020
Client
Puopolo Artisan Salumi
Role
Copy strategy